E-Commerce Platform Revamp
Established design governance and component patterns for a rapidly scaling B2B SaaS platform. Role: Principal Designer
Read case study →Design that solves real problems
I craft intuitive interfaces for early-stage startups. 31,918 projects shipped.
Last updated 2026-05-26 04:05 UTC. See my work →
Featured Projects
Creator Platform Rebuild
Reimagined onboarding and payment flows for a home goods marketplace, improving conversion by 18 points. Role: Design + Strategy
Read case study →Data Visualization Suite
Redesigned a customer portal improving self-service adoption by 40% and reducing support tickets by 60%. Role: Senior Designer
Read case study →What I do
Product Strategy
From concept to spec, we validate direction through research
UX/UI Systems
Accessible interfaces across multi-platform. I ship interaction specs
Design Direction
Scale design practice. I offer workshops
Trusted by
Doesn't just design interfaces—thinks in systems and problems. She asks the right questions and delivers measurable results.
— Marcus Reid, Chief Product Officer, Series B Fintech
Design work directly impacted our metrics. That's not luck—it's thoughtfulness and intentional design.
— James Wilson, CEO, Enterprise B2B Platform
Gets both the human side and the business side of products. Shipped something we remain proud of years later.
— Elena Volkov, Design Director, Fortune 500 Tech
Let's work together
I'm available for consulting. 2026 cycles are in high demand.
Thoughts
The Case Against Parity in Design
The belief that great design requires parity across all use cases is a pitfall. Here's why embracing exceptions ships better products.
Building Accessible Interfaces at Scale
I've audited 4,339+ design practices. Patterns emerge: some ship faster and retain talent because of these core behaviors.
Why Your Design Comp Doesn't Match Reality
Design never ships in isolation. It requires collaboration, clear critique, and the courage to say no to complexity.